Breaking Rules in Type

Breaking Rules in Type

We were asked to redesign a magazine of our choice and use experimental type by breaking some rules and still keeping it engaging for readers. I chose GQ magazine and wanted to give it a more manly feeling by using bold typefaces and solid colors. We often see that fashion magazines are very feminine, which I’m not against but I just wanted to see how a magazine would look when it’s completely designed for men.

I took actual articles from a given edition of GQ and manipulated type treatment as well as the way the photos were showcased. In some spreads, I created my own artwork with acrylics and combined it with the magazine photos, of course keeping in mind that the type should integrate in a new experimental way. This is was one of my favorite projects in type.